Elon Musk has come up withs some interesting merchandise to promote his companies over the years: he recently sold Boring Company hats and then a branded flame thrower. Yesterday, his electric car company Tesla released a new product: a $1500 surfboard.

Tesla already sells quite a bit of merchandise: hats, shirts, and even a kid-sized ridable car, and briefly, the surfboard.Electrekspotted this new offering when it went online last night, which was designed by Tesla’s design studio in “in collaboration with Lost Surfboards and Matt “Mayhem” Biolos.” The product description says that the surfboard shares a finish with the company’s cars, and that it sports a top that’s been reinforced with carbon fiber. The description also says that the company’s “Model S, X and 3 can comfortably accommodate this surfboard on either the inside or outside of the vehicle.” The top and bottom of the surfboard also features the company’s logos.

released a surfboard of its own a couple of years ago.


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